Marketing
Campaigns & analytics
Run campaigns across every channel, tag each lead with the exact campaign and ad that produced it, and follow it all the way to the closed deal, so you can see which spend produces buyers and which produces form fillers. Most marketing budgets run on faith. Yours doesn't have to.
Track every dollar, optimize every campaign
Multi-channel campaigns
Run campaigns across Facebook, Google, property portals, and offline channels. Track every touchpoint and attribute leads to the right source for accurate ROI analysis.
Lead source tracking
Tag every lead with its origin campaign, ad set, and keyword. See which campaigns generate the most qualified leads and which are wasting budget.
Conversion funnels
Visualize the entire customer journey from first click to closed deal. Identify drop-off points and optimize each stage for higher conversion rates.
Audience segmentation
Group leads by demographics, behavior, budget, and interest. Send each segment messaging that fits it instead of blasting the whole list.
UTM parameter tracking
Automatically capture and parse UTM parameters from all inbound leads. Track campaign performance down to the individual ad creative level.
Cost per lead analytics
Calculate true cost per lead and cost per acquisition for every campaign. See which campaigns earn their budget and which just spend it.
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Ready to optimize your marketing spend?
Know which channels drive real results and double down on what works.